Half of drivers set to use dash-cams due to road safety fears
Dash-cam usage could be set to increase, as a growing number of motorists seek recorded proof of incidents on the road.
A study of 2,134 UK motorists carried out by insurance company Aviva found that 17% of drivers currently use a dash-cam, while a further 30% said they planned to use one in the near future. The figures are taken from Aviva’s Connected Car report, which investigated drivers’ views about in-car technology and innovations in motoring.
Of the people planning to invest in a dash-cam, 84% expected to do so within the next year. This suggests that four in ten drivers – equivalent to more than 19 million motorists – could be using dash-cams in the next 12 months.
Safety was a key consideration for many, with 42% saying they simply felt safer when using one. The most common motive, however, was a desire for proof of any incidents on the roads – cited by 76% of motorists who owned or intended to own a dash-cam. Specifically, a third of motorists said they were worried about fraudulent motor claims such as ‘crash for cash’.
The report also discovered a clear love of technology to enhance life behind the wheel, with 74% of drivers saying they used some form of tech device as part of their driving experience. Perhaps unsurprisingly, the most popular tool was the sat nav:
In-car tech device % of drivers using this device
Sat nav system 53%
Rear parking sensors 36%
Hands-free phone kit 32%
Front parking sensors 18%
Younger drivers were more likely to have at least one tech device for their vehicle, with the proportion of drivers using no vehicle-related gadgets growing with age: 80% of drivers aged 17-24 said they used car-related tech tools, compared to 67% of drivers aged 55 and over. Of those who didn’t use in-car tech devices, 65% said they felt confident in their driving abilities without additional devices, while 33% were put off by the cost.
However, there was also a suggestion that more people could be relying on their phones to double-up as motoring-related gadgets in the future, rather than using a specific device. Although overall only 6% of drivers said they used their phones instead of bespoke appliances, this grew to 16% among drivers aged 17-34.
“Innovation is having a huge impact on all aspects of our lives, and driving is no exception,” Paul Heybourne, Head of Digital Innovation Operations at Aviva, said. “Technology is helping to make journeys safer, more comfortable and more enjoyable. In some cases, devices such as telematics are helping to make motoring cheaper, the prevalence of GPS and navigation in our cars and on our smartphones has made map reading a thing of the past for many car users, and dash-cams are helping drivers feel safer.
“It comes as no surprise that most drivers – some 74% – use in-car gadgets or apps and as more innovations become available, either individually or through mobile phones, we expect this to grow in the future.”